Field Diary
Shiroi Pocchari-san Uguisudani: A ¥6,000 Door, a Curvy-Only Roster, and the Town Built for Hotel Health
A field report on Shiroi Pocchari-san, a curvy-only hotel-health shop five minutes from Uguisudani Station. Why a ¥6,000 thirty-minute door is an acquisition funnel, what a pocchari-only roster of 93 really signals, and how a shop rents a whole neighborhood's infrastructure instead of owning it.